Today the world is going day by day group up. Everyone in the industry in race to each other to introduce something wonderful and wow. Today in this article we will write about a man who is known as the revolutionary celebrity who took innovation in the toy making industry of America.
Elliot Handler is that man who introduced the American industry into the new ways of making toys. He really enhanced the industry work to make batter. He putting the lasting legacy which is going to utilised at the current time in the American industry. Here we will discuss his early life and his career beginning and then what did he done for the industry, what type of revolution he marked on American toys making industry.
Who is Elliot Handler?
Elliot Handler is the best co-founder of Mattel. Mattel contains historical perspective in the American toys making industry. He is best known as for his innovation in the toys industry. Elliot Handler have creative mind every time he is creating something new in his mind, his ideas were remains always successful.
On of his remarkable idea of changing Mattel into most dominant and powerful toy company in the world. They transferred from Barbie’s to Hot Wheels. His innovative ideas lasted a legacy on the American culture and all over the world toys industry.
Early Life And Career Beginnings
Such as firstly, we will discuss that who is Elliot Handler, where he born and when and how he best known in all over the world. Elliot Handler came into this world dated on April 9, 1916. He was born in Chicago. He was found of design and arts from his childhood. He joined Art Centre School in Los Angeles of Design to pursue his passion. At that time Elliot met with Ruth Mosko who became his wife at his young age. Additionally they were business partners as well. Both they created new ideas to make influence in toys industry.
Mattel Transformation Idea’s Beginning And Development
Mattel is the American toys industry which was started in 1945. Elliot Handler and Ruth Mosko was the business partners and owner of American toys industry. Their was another business partner who’s name Harold Best known as Matt Matson. In beginning the company just making picture frames. First time Handler took the changes to make doll house furniture instead of frame scraps. So he created ideas in his mind of transformation in Mattel.
Meanwhile, their noteworthy dedication creation of making Barbie’s. Ruth Mosko wife of Elliott Handler and his business partner together in 1959 introduced the concept of Barbie’ and doll house.
Moreover another contribution was Hot Wheels which took excitement in the Boy’s market. After the success of Barbie’ s Handler and Ruth’s introduced another thing which tooks the all attention of Boy’s for toys. Handler introduced Hot Wheels since 1968. It was revolutionary for the time. It was the best selling toy in all over the world. Yearly new design were introduced and millions of cars were sold.